We’re all buying iPod speakers; it’s official.
OK, well maybe that’s stretching the truth slightly, but it is true that the modest iPod speaker has made it in to the international press this week.
On Reuters today it was revealed that sales at John Lewis (the UK department store) were up 20% compared to the same week last year. In a retail world still dogged by a national recession and constant doom mongering this is a very promising result. Especially considering that John Lewis is considered a premium brand, these figures would appear to buck the recent trend for consumer down-trading.
A John Lewis spokesman said that some of the main drivers to promising sales over the past week had been electricals and home interior items.
Among all this high-brow analysis on the state of the UK economy and retails giants was news that from Sunday to Wednesday this week one of the biggest sellers in the whole John Lewis range has been the Gear4 iPod Speakers.
Brilliant, huh. Just another example of how iPod speakers are changing the world 
If you’ve seen a national news story with a humble iPod speaker mentioned, we’d all love to know about it; just leave a comment and let us know.
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